Make Hiring Easy Again

We teach busy Hiring Managers how to

Find the RIGHT people faster &
Make confident hiring decisions,
… all while getting back MORE of your time & focus

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Small Businesses Have Unique and Urgent Hiring Needs

You can’t afford to waste precious time & resources, yet your current approach does nothing but waste countless man-hours and put you at risk of making bad hiring decisions.

Our Courses and Workshops will give you a clear, actionable plan of attack to quickly & efficiently find the people you need to grow & thrive.

Feedback for Our Training & Services

It made me rethink — or even just actually think — about the message to the person reading the job req.

Nick Parker, CTO @ Everlywell

Hiring the wrong people in your organization can be deadly, so before taking any action you might regret later, I recommend you seek out any advice you can get from Shaun. His knowledge and expertise on building a dream team of employees is matched only by his energy and enthusiasm for the topic. Any interaction … Continue reading David Blaise, Author & Business Growth Expert

David Blaise, Author & Business Growth Expert

Before working with Shaun, I felt … there was just a lack of confidence, I never had a system, and I’m very systems-oriented and for someone who doesn’t have an outline of 1-2-3-4 and a checklist to go down, I was just winging it. And it’s not smart to wing it when it comes to … Continue reading Zee Ali, “Founder & Janitor” @ ZSwag

Zee Ali, “Founder & Janitor” @ ZSwag

Thank you! Really clear on the perspective of the candidate — be more engaged with their need.

Annabelle Arteaga, Ph.D., Organizational Consultant @ Millvale, Inc.

You Need a Game Plan

Your business operates using a collection of distinct strategies & systems that are unique to your organization.

You have Marketing Strategies.

You have Product Development Strategies.

You have Sales Strategies,  Financial Game Plans, and even Customer Service Playbooks (you may call them “Standard Operating Procedures”).

So WHY would you just completely wing it when it comes to recruiting the people you need to help your business survive, thrive, and grow?

We’ve found that most companies “wing it” simply because they never knew there was a better way.

This is not uncommon at all, and in fact company founder Shaun P. Martin was using the “wing it” approach in his first executive role trying to hire Software Engineers.

If you’re like most Small Business leaders (and like Shaun was), you post something that looks & sounds fairly generic on Job Boards or Social Media, and then you sit back and HOPE the right person eventually comes along.

Well, as the saying goes, “Hope is not an effective strategy.”

ESPECIALLY not when Hiring is even a little urgent or time-sensitive.

The Hiring Landscape Has CHANGED

The speed at which businesses must operate has accelerated dramatically over the past several decades, and it’s only going to get faster. We’ve identified a few fundamental truths that must be observed & understood in order to attract the talented people who can help you grow:

  1. New types of Jobs & Job Titles are popping up ALL the time, and universities can’t possibly keep up. That means that there’s no formal training for positions like “Social Media Manager” or “E-Commerce Account Manager”
  2. Because the Career landscape is so dynamic, the same Job Title can mean completely different things in different organizations. Employees with the same title at different companies will develop different skills & expertise. 
  3. Startups & Small Businesses have radically different needs than big, slow-moving corporations. If you have positions you need to fill, odds are you needed to hire someone yesterday. So then WHY would you waste your time using the same slow, inefficient practices used by those same corporations
  4. You need a results-driven Game Plan that allows you to streamline & shortcut your Hiring efforts, while also conserving your valuable time, money, and resources.

How It Works


“Yeah, but What’s it gonna CO$T?”

Because every organization has unique needs, each project is customized so that it will actually solve your problems Long-Term.


We have a wealth of experience working for and with Small-to-Medium Businesses — and we’ve made a conscious decision to focus our work with the up-and-coming organizations — so we’re especially empathetic with your desire to be cost-conscious.

We work with every Partner’s unique fiscal conditions to agree on terms that will make everyone happy.

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